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WITH a shrinking population and a collapsed property market, turning to a technology-led growth strategy was a logical step for China. The model has surpassed expectations, even with the fundamental flaw of being unable, for now, to create enough wealth to lift the fortunes of a broad slice of society.
Resolving that paradox will be key to the success of the 15th five-year plan, a roadmap for economic development introduced on March 5 at the opening of the National People’s Congress, the annual gathering of the legislature.
Though it would be tempting to coast on the achievements of industrial giants like BYD Co and Geely Automobile Holdings Ltd, the leadership shouldn’t just let things run their course.
It’s time for Beijing to live up to its new slogan of “investing in people” after decades of backing manufacturing sectors like electric vehicles (EVs) and battery making.
The current approach of betting that the tech sector will eventually scale up enough to provide more jobs won’t cut it anymore. That transition has already created structural unemployment. The youth jobless rate has hovered above 15% for the past six months, threatening to produce a lost generation of young people outdoing each other to work less.
Still, the desire to “lie flat,” a term coined to describe doing the bare minimum to get by, usually results from a lack of opportunity, not personal preference. Beijing should be doing all it can to address this kind of nihilistic ennui.
The only solution is to tackle reforms to rebalance the economy, giving greater weight to consumption as a percentage of GDP. For decades, Beijing has said it wants households to spend more.
But building a true consumption-led economy will require expensive upgrades to public services — essentially creating a stronger social safety net so people are willing to save less and spend more.
The consequences of not doing so are evident. During a speech to mark the opening of the congress, Chinese Premier Li Qiang announced a growth target in the range of 4.5% to 5%, the lowest since 1991.
Without directly saying so, he was acknowledging what anyone living in China already knows: The economy has pockets of strength but is unable to offer the current generation the same level of opportunity as their parents.
An examination of government finances shows why officials have been reluctant to engage in the costly reforms necessary to reorient toward consumption. The malaise has strained the governments’ financial health. China’s fiscal position and therefore its ability to spend public money, continued to decline last year.
Though tax revenue rose marginally, it was offset by a plunge in non-tax revenue, according to analysis by research firm the Rhodium Group. That category — which includes some extremely unpopular ways of raising cash, such as fining noodle shops for serving shredded cucumber without a raw-food licence — declined after a public uproar.

Revenue from land sales, a major way that regional governments raise money, stood at less than half the amount in 2021 when the property sector crashed.
Looking at the fragile state of government finances, it’s understandable why Beijing may want to put off tough changes. But that would be misguided. Placing all its eggs in the industrial basket allowed China to win a trade war with Washington due to its dominance of critical minerals.
But that’s come at the expense of people at home. Even a series of programmes since 2024 to offset the prices of new cars and appliances through consumer subsidies were just another way to help manufacturers dealing with low demand.
There are many effective ways to start the reform process. I’ve written before about the need to unleash the spending potential of 200 million gig workers, many of whom are part of an even larger group of migrant labour.
This transient group saves at roughly double the rate of urban dwellers because they aren’t entitled to the same public services. But if they are able to fully integrate into urban life, they will spend their earnings, unlocking a major potential source of consumption.
Economist Liu Shijin, former VP of the State Council’s Development Research Centre, has advocated for investing 10 trillion yuan (RM5.7 trillion) over several years through the issuance of special bonds to expand healthcare, housing and education to this population.
These types of proposals often circulate during the congress. Lawmakers should take them seriously.
China’s support for its industrial base was on display last month at the Spring Festival Gala, a four-hour variety show broadcast on the eve of the Chinese New Year (CNY) with an audience of more than 600 million viewers.
Much has been written about the viral dancing robots from Hangzhou Unitree Technology Co. But a far more insightful performance came hours later. A group sang about its desire to excel in a range of professions from plumbing to aircraft manufacturing.
It felt not only like a rebuttal to the “lie flat” movement, but also a plea: That people are worth investing in, too. Delivered on the country’s biggest stage, it was an important message that Beijing should heed. — Bloomberg
- This column does not necessarily reflect the opinion of the editorial board or Bloomberg LP and its owners.
- This article first appeared in The Malaysian Reserve weekly print edition
The post It’s time for China to invest in people. For real appeared first on The Malaysian Reserve.

A CHINESE-CANADIAN educator who runs the popular YouTube channel Predictive History made three striking predictions in 2024. First, that Donald Trump would win the race for the White House. Second, that the president who campaigned on a “no more wars” platform, would nevertheless end up launching a conflict with Iran. Third, that the US would lose that war.
STROLLING through the Ramadhan bazaar, inhaling the heavy, sweet smoke of ayam percik and feasting on the neon-coloured displays of agar-agar, the carnage to the West feels like a hallucination.
BLOOD froze upon seeing Donald Trump receiving his so-called blessings from evangelical pastors in the Oval Office on March 5.
A SCIENCE-FICTION trope is the time traveller who visits the present day with a dire warning about the future only to be tragically ignored. It resonates because it’s so believable. In fact, Earth had just such a visitor recently and we dismissed it completely.
